Turn every job listing into a revenue-generating advertising product.
Launch a platform-owned, multi-channel job booster across Meta and Google Ads—without building or operating the advertising infrastructure internally.
Senior Backend Engineer
Acme Corp · Istanbul, TR
RoiGuru Automation
Synchronization · targeting · creative · controls
Audience & creative delivery
Display & Performance Max
Your platform already contains the ingredients of a new revenue stream.
Employers want more reach for priority vacancies. Your platform already owns the listings, employer relationships, structured data and payment flow. RoiGuru supplies the job listing advertising automation infrastructure that converts this demand into a scalable booster product.
Structured job inventory
Every live vacancy carries the attributes needed to drive targeted advertising.
Existing employer relationships
A direct channel to the buyers of a visibility product already exists.
Built-in payment flow
Employers can purchase promotion without leaving the platform.
Constant demand for visibility
Priority vacancies need reach beyond the job board itself.
A booster product owned by your platform.
What your platform controls
- Brand and customer experience
- Product packaging
- Pricing and margins
- Payment and invoicing
- Employer relationship
What RoiGuru operates
- Listing and campaign synchronization
- Meta and Google Ads workflows
- Audience and location logic
- Creative generation
- Budget and campaign actions
- Performance reporting
- Ongoing managed operation
Your customers buy the booster from you. RoiGuru operates quietly behind the infrastructure.
From live vacancy to managed advertising.
Live listing data → automated campaigns → ongoing synchronization and reporting.
Connect
Map listing, employer, location, audience and commercial data.
API / XML / structured feedsLaunch
Create booster campaigns and ads from selected live vacancies.
Meta Ads + Google AdsManage
Synchronize changes, pause inactive jobs and report performance.
Managed enterprise operationConnect
Map listing, employer, location, audience and commercial data.
API / XML / structured feedsLaunch
Create booster campaigns and ads from selected live vacancies.
Meta Ads + Google AdsManage
Synchronize changes, pause inactive jobs and report performance.
Managed enterprise operationMore visibility for employers. New revenue for the platform.
For employers
- Priority vacancies extended beyond the job board
- Relevant candidates across additional channels
- No need to learn advertising platforms
For the platform
- A new premium, platform-owned product
- Existing listing and customer data monetized
- No internal ad operations team required
Proven in Production
Built on live job-board experience.
RoiGuru operates large-scale advertising and audience automation workflows for Kariyer.net, one of Türkiye's leading recruitment platforms.
The Kariyer.net production implementation described here is Meta-specific. Google Ads support is part of RoiGuru's broader job-board infrastructure and depends on the agreed implementation scope.
View the Kariyer.net Case Study
Live enterprise workflow- Automated job listing synchronization every 30 minutes
- Dynamic Meta Custom Audiences across job category, city, seniority and sector
- Automated campaign pause when listings close
Start focused. Validate the model. Scale with confidence.
A pilot can begin with one employer cohort, category or market before broader rollout.
Discover
Align commercial model, platform data, customer journey and technical constraints.
Blueprint & Pilot
Define the booster structure and validate it against selected live listing workflows.
Managed Rollout
Move into production with ongoing operation, synchronization, reporting and maintenance.
Your listings already contain the product. Let's build the revenue layer.
Explore how RoiGuru can help your platform launch a branded, multi-channel job booster with a focused pilot.